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Socialist Modernization has moved from being an object and subject of Chinese Marxist Leninism to being the cognitive cage through which Marxist and Leninist theory (and practice) is understood, evaluated, valued and applied in the new era of Chinese historical development. The difference is subtle but might be worth considering. As object and subject, modernization in general, and socialist modernization (with Chinese characteristics) in particular, had been traditionally identified as the measure of Marxist progress through Leninist institutional theory. It was the "thing" that objectified progress (economic, social, cultural etc. development) and the process and manifestation of progress along the Socialist Path that made it the subject pf political guidance and administrative regulation. That continues to be the outward form of the relationship between the CPC, its administrative organs and the various aspects that in the aggregate can be seen to constitute modernization with socialist and Chinese characteristics. As the cognitive cage, though, the relationship is upended. Socialist modernization becomes the foundation to which Marxist theory is directed and around which it is elaborated through the stages of historical development necessary to reach communism--socialist modernization as Marxist prequel--and around which Leninism is deployed. It is the crucial objective of Leninist organization (beyond vanguard solidarity and purity) as Marxist vanguards. It shaped and constrains the discretionary authority of Leninism and ties it closely to its theoretical justification for being--Marxism, or at least the obligation to bring the necessary comprehensive changes required before a society can realize a communist society. After that, of course, all bets are off--but this generation certainly will be long dead before it is anticipated that a Leninist vanguard would have to worry.
It is with that in mind that the aftermath of the 3rd and 4th Plenum of the 20th Congress assumes a more interesting form. It focus is on the economy--but the economy as an expression of socialist modernization that itself is more than the economy (as the current general contradiction suggests). How, then, might one read the recent engagements with modernization? One clue might be in the interstices of a recent high profile public facing event organized by the Chinese State Council: 国新办举行新闻发布会 介绍市场监管服务经济高质量发展情况 [State Council Press Conference to introduce the situation of market supervision serving high-quality economic development].
国务院新闻办公室于2026年2月5日(星期四)上午10时举行新闻发布会,请国家市场监督管理总局副局长、国家标准化管理委员会主任邓志勇,国家市场监督管理总局价格监督检查和反不正当竞争局局长姚雷,国家市场监督管理总局网络交易监督管理司司长朱剑桥,国家市场监督管理总局标准技术管理司司长刘洪生介绍市场监管服务经济高质量发展情况,并答记者问。[The State Council Information Office held a press conference at 10:00 AM on Thursday, February 5, 2026. Deng Zhiyong, Vice Minister of the State Administration for Market Regulation and Director of the State Standardization Administration; Yao Lei, Director of the Price Supervision and Anti-Unfair Competition Bureau of the State Administration for Market Regulation; Zhu Jianqiao, Director of the Network Transaction Supervision and Management Department of the State Administration for Market Regulation; and Liu Hongsheng, Director of the Standards and Technology Management Department of the State Administration for Market Regulation, introduced the situation of market supervision serving high-quality economic development and answered questions from reporters.] (Press Release)
The object, as explained by Deng Zhiyong, Deputy Director of the State Administration for Market Regulation and Director of the State Standardization Administration [国家市场监督管理总局副局长、国家标准化管理委员会主任 邓志勇] was to connect the ideological parameters through which modernization was to be manifested at this stage of the new era with pragmatic programs that indicate forward motion. In the process the quality of modernization was critical--and political.
In 2025, under the strong leadership of the CPC Central Committee with Comrade Xi Jinping at its core, the national market supervision system adhered to the principles of "emphasizing politics, strengthening supervision, promoting development, and ensuring safety," focusing on enhancing comprehensive market supervision capabilities, effectively maintaining and promoting the formation of a strong domestic market, and achieving significant results in supporting economic growth and promoting high-quality development.[2025年,在以习近平同志为核心的党中央坚强领导下,全国市场监管系统坚持“讲政治、强监管、促发展、保安全”,着力提升市场综合监管能力,有力维护和促进形成强大国内市场,支撑经济增长和推动高质量发展取得明显成效。].
Object, subject and cage then produced the setting for the specific manifestations of proper development. The Press Conference summary follows below. The video may be accessed here. The way that modernization appears in all three aspects makes for better reading.
国务院新闻办新闻局副局长、新闻发言人 贾惠丽:
女士们、先生们,大家上午好。欢迎出席国务院新闻办新闻发布会。今天我们邀请到国家市场监督管理总局副局长、国家标准化管理委员会主任邓志勇先生,请他为大家介绍市场监管服务经济高质量发展情况,并回答大家关心的问题。出席今天发布会的还有,国家市场监督管理总局价格监督检查和反不正当竞争局局长姚雷先生,网络交易监督管理司司长朱剑桥先生,标准技术管理司司长刘洪生先生。
现在,请邓志勇先生作介绍。
2026-02-05 10:01:03
国家市场监督管理总局副局长、国家标准化管理委员会主任 邓志勇:
谢谢主持人。各位媒体朋友,大家上午好,很高兴和我的同事参加今天的新闻发布会。首先感谢大家长期以来对市场监管工作的关心和支持。2025年,在以习近平同志为核心的党中央坚强领导下,全国市场监管系统坚持“讲政治、强监管、促发展、保安全”,着力提升市场综合监管能力,有力维护和促进形成强大国内市场,支撑经济增长和推动高质量发展取得明显成效。
一是经营主体发展质量不断提升。经营主体是经济回升向好的重要微观基础,近年来,我们始终把服务经营主体发展作为重要职责,持续完善市场准入退出机制,深化注册资本认缴制改革,大力推进企业迁移、个体工商户转型为企业“高效办成一件事”改革,优化企业注销、信用修复等涉企高频事项办理流程,大力整治违规收费突出问题,加强知识产权和商业秘密保护,及时推出一揽子帮扶纾困的政策措施,帮助经营主体减负增效。2025年,全国新设经营主体2574.5万户,在营活跃企业数量同比增长9.8%,占全部企业的比重提高了4.7个百分点。
二是消费者权益保护更加有力。营造放心消费的良好市场秩序,有利于畅通供需循环、释放消费潜力。近年来,我们坚决依法查处侵害消费者权益的突出问题,着力加强消费维权能力建设,畅通投诉举报渠道,深入实施优化消费环境三年行动,培育放心消费场景,营造良好消费氛围。2025年,修订《市场监督管理投诉举报处理办法》,市场监管系统共接收投诉举报2646万件,为消费者挽回经济损失43.5亿元,全年共召回消费品823.6万件,统一销毁侵权假冒伪劣商品3683吨。
三是公平竞争市场环境持续优化。公平竞争是市场经济的基本原则,也是建设全国统一大市场的客观要求,近年来,我们着力加强反垄断反不正当竞争执法,推动破除地方保护和市场分割,坚决纠治利用市场优势地位挤压其他经营主体发展空间等行为。2025年,组织开展公平竞争审查抽查,敦促有关政策制定机关对妨碍统一市场和公平竞争的政策措施进行整改;查处医药领域系列垄断案件,推动涉案药品大幅降价;查办各类反不正当竞争案件1.46万件。综合整治“内卷式”竞争,加强对重点企业的成本调查、价格检查和约谈指导,有效推动“价格战”“补贴战”及时降温。
四是质量基础设施建设更加适配产业需求。高标准才有高质量,测得准才能造得精,计量、标准、检验检测、认证认可等质量技术是建设现代化产业体系的重要基础。近年来,我们充分发挥质量支撑和标准引领作用,大力推进质量强企强链强县建设,并持续开展质量技术攻关。2025年,共突破产业链关键技术瓶颈21项,填补产业急需质量技术空白71项;新建国家计量基准14项、国家标准物质1139种;发布国家标准4929项,同比增长56%;完成检验检测促进产业优化升级重点项目20个,有力支撑了产业链供应链韧性和安全水平的提升。
五是平台经济生态治理取得重要进展。我国连续13年位居全球最大网络零售市场,平台经济生态的好坏直接关乎广大商家的收益、从业者的利益和消费者的权益。近年来,我们持续完善平台经济常态化监管制度,着力推动各方主体共赢发展。2025年,联合国家网信办出台《网络交易平台规则监督管理办法》《直播电商监督管理办法》,着力营造更加公平、透明、可信的网络交易生态。联合有关部门开展平台领域突出问题专项治理,规则滥用、收费不合理、虚假营销、算法不透明等问题得到有效纠治。
六是市场监管领域安全形势总体稳定。保障人民群众生命财产安全是市场监管的重中之重。近年来,我们坚持统筹发展和安全,持续加大食品、药品、工业产品、特种设备安全监管力度,着力防范化解风险隐患。2025年,全国食品安全监督抽检不合格率为2.74%,多批次抽检不合格企业数量同比下降了57%;国家药品抽检合格率保持在99%以上;在工业产品质量国家监督抽查中,16种产品的不合格率下降超过10个百分点。
下一步,我们将认真贯彻党中央、国务院决策部署,纵深推进全国统一大市场建设,大力激发各类经营主体活力,加快提高质量技术基础能力,有效防范化解重点领域安全风险,努力推动经济实现质的有效提升和量的合理增长,为实现“十五五”良好开局贡献市场监管力量。
我先简要介绍上述的情况,接下来我和我的同事将和大家作进一步的交流,谢谢。
2026-02-05 10:16:45
贾惠丽:
感谢介绍。现在进入提问环节,提问前请先通报所在的新闻机构,请大家踊跃举手。
2026-02-05 10:17:10
极目新闻记者:
当前,我国正持续加力提振消费。我们注意到市场监管总局2025年牵头开展了优化消费环境三年行动,请问目前行动进展如何?谢谢。
2026-02-05 10:18:55
邓志勇:
谢谢这位记者的提问,这个问题我来回答。中央经济工作会议强调坚持内需主导、建设强大国内市场,市场监管总局始终把优化消费环境作为提振消费的重要抓手。2025年启动了优化消费环境三年行动,目前已取得了阶段性成效。在激发消费潜能方面,我们发布家电、家具、服装等大宗消费品以及体育健身、文化旅游、餐饮等服务消费国家标准210余项,制定和推广养老服务标准体系、旅游服务质量评价体系、汽车维修服务质量评价模型、家政服务信用体系,持续提升服务品质。相关部门建成充电基础设施1932.5万个,县乡村商业物流配送网点达到3万个,“一刻钟便民生活圈”8132个,不断丰富消费场景。
在破解消费痛点方面,我们部署开展守护消费“铁拳”行动,重点查处群众反映强烈的儿童玩具质量安全、非法改装电动自行车、电商领域商标侵权、霸王条款、幽灵外卖等违法行为,大力查处羽绒服以次充好、制售伪劣燃器具、开展加油站计量作弊集中执法行动,查办相关案件7.2万起。聚焦减少消费风险,召回消费品823.6万件,充电宝139.8万台。查办网络不正当竞争案件1932件、罚没7152.9万元。
在改善消费体验方面,我们联合发起“异地异店退换货倡议”,在消费查平台公示线下无理由退货单位21.4万家,修订出台《市场监督管理投诉举报处理办法》,完善行政调解等程序,提升消费维权效能,规制恶意索赔、防范制度滥用。制定《关于深入推进消费纠纷化解工作的指导意见》,促进消费纠纷多元化解,全国12315投诉公示平台的公示率上升到98.4%,多地探索在消费集聚区的公共电子屏上公示投诉信息,从源头减少消费纠纷。
下一步,市场监管总局将以放心消费集聚区建设为载体,出台放心消费标准、放心消费主体培育等政策文件,培育一大批带动面广、显示度高的放心商圈、放心市场、放心景区,让消费者可感可及。我们欢迎社会各界参与到消费环境建设中来,携手共建放心消费品牌。谢谢。
2026-02-05 10:26:17
中央广播电视总台记者:
当前统一大市场仍然面临地方保护和行政垄断的问题,针对这些问题,下一步如何精准施治?谢谢。
2026-02-05 10:26:47
国家市场监督管理总局价格监督检查和反不正当竞争局局长 姚雷:
谢谢您的提问,这个问题我来回答。中央经济工作会议强调,要纵深推进全国统一大市场建设,我们深刻认识到,将我国超大规模市场优势转化为高质量发展动能,既要搭建好制度规则,更要大力破除地方保护、及时纠正不当干预市场竞争行为,推动打通制约经济循环的堵点卡点。过去一年,总局开展整治滥用权力排除、限制竞争专项行动,立案调查、办结案件数量同比分别上升34%和32%。各级市场监管部门对拟由本级人民政府出台的重要政策措施开展审查,修改调整1.2万余件,有力保障相关重大政策措施符合全国统一大市场和公平竞争要求,政府行为尺度更加统一规范。
拆掉了“篱笆墙”,才好修“快车道”。今年在破除地方保护和行政性垄断方面,我们将重点从三个方面发力:
在严格执法办案方面,组织开展专项行动,集中查处一批重点案件,推动废除一批妨碍全国统一市场和公平竞争的规定和做法,全面提升制止滥用行政权力排除、限制竞争反垄断执法质效。对突出问题精准识别、督促整改,对严重违法行为强化惩戒震慑,保持高压态势。加强局地协同和专业支撑,压实属地办案责任,进一步增强执法的精准度和有效性。
在加强源头治理方面,我们深入实施《公平竞争审查条例》,研究修订配套实施办法,健全重要政策措施审查机制,严格限制例外规定适用,坚决防止出台排除、限制竞争的政策措施。加大人员培训力度,加快数字技术赋能,进一步提升审查标准化、规范化水平。持续开展政策措施抽查,做好公平竞争审查举报处理,强化监督约束,推动制度深入实施。
在注重合规建设方面,充分发挥国务院反垄断反不正当竞争委员会办公室作用,加强跨部门风险会商和信息共享,增强政策协同性。聚焦重点领域主动强化合规指导,常态化风险预警,适时通报执法案例、制发工作建议、作出合规提示。持续加大公平竞争执法案件公开曝光力度,明确红线底线,以案释法、以案促治。
近期,我们刚刚上线运行了中国反垄断新媒体平台,常态化发布反垄断领域重要活动、政策解读、案件信息等内容,欢迎媒体朋友们关注。让我们凝聚全社会维护公平竞争的共识与合力,营造共享机遇、共同成长的健康市场生态。谢谢。
2026-02-05 10:27:29
中国财经报记者:
优化“两新”政策实施是一项重要的工作,请问市场监管总局如何助力“两新”政策落地实施?下一步有怎样的工作部署?谢谢。
2026-02-05 10:33:43
国家市场监督管理总局标准技术管理司司长 刘洪生:
谢谢您的提问,这个问题由我来回答。2025年,市场监管总局深入实施《国家标准化发展纲要》,有力落实“两新”行动的任务部署,加快建设支撑高质量发展的标准体系,取得积极成效。
一是加速升级生产端标准。聚焦新兴技术融合应用和传统产业更新升级,集中出台174项标准,助力推动行业企业提质增效。
二是迭代更新消费端标准。围绕消费品以旧换新、扩大服务消费、住房改造更新,集中出台230项标准,推动商品、服务、工程质量提升,加快个人和家庭消费升级扩容。
三是扩大供给强制性标准。在标准化工作中,对于涉及健康、安全、环保等关键领域的标准,要尽可能提升实施应用的强制性,我们称之为“能强则强、应强尽强”。按照这个原则,我们通过新制定一批、更新升级一批、推荐性转强制性一批,加快出台113项强制性国家标准,持续强化标准的刚性约束。
四是加快补齐回收利用标准。围绕二手产品交易、产品回收利用、再生材料使用等循环产业的全链条,集中出台66项国家标准,加快健全循环利用的标准体系,推动资源循环利用产业高质量发展。
中央经济工作会议对2026年优化实施“两新”政策作出新的部署,市场监管总局将聚焦优化提升传统产业、促进服务业优质高效发展,大力提振消费等重点发力,布局开展一批新的专项行动:
一是推动传统产业标准更新。围绕石化、机械、轻工、钢铁、有色、建材、纺织、船舶、汽车、电力等十大传统产业高质量发展需求,坚持智能化、绿色化、融合化方向,推动标准制修订,助力产业转型发展。
二是推进消费品标准升级。聚焦消费者对安全、质量、绿色、智能、健康等方面的新需求,研究制定加快推进消费品国家标准升级工作方案,着力构建与高质量发展相适应的新型消费品标准体系,为增加消费品供需适配性,激发消费潜力提供坚实的基础支撑。
三是加强服务标准建设。研究出台加强服务标准建设的指导意见,围绕生产性服务业、生活性服务业和公共服务等重点领域的迫切需求,加强传统和新兴服务领域标准建设,促进服务业优质高效发展。
四是加大强制性标准研制力度。推动实施强制并国家标准更新升级的专项行动,加大涉及生命财产安全的强制性标准的供给,及时将相关重要领域的推荐性标准转化为强制性的国家标准,切实筑牢涉及安全的标准防线。谢谢。
2026-02-05 10:33:56
21世纪经济报道记者:
近年来,平台经济快速发展,直播电商、外卖等新业态极大便利了百姓的生活,但也存在一些以次充好、以假乱真、非理性竞争等问题,请介绍一下在平台经济治理方面的重点工作,下一步将如何发力治理?谢谢。
2026-02-05 10:40:40
国家市场监督管理总局网络交易监督管理司司长 朱剑桥:
这个问题我来回答。首先感谢这位记者对平台经济治理工作的关注。平台经济作为社会经济的重要组成部分,近年来在快速发展的同时,也面临着诸多的挑战。2025年,市场监管部门坚决贯彻落实党中央、国务院决策部署,坚持监管规范和促进发展并重,突出问题导向,治标与治本相结合,平台经济生态治理取得了重要进展。
一是重点整治平台规则和收费突出问题。我们聚焦平台经济领域突出问题,部署开展了约谈整改和排查整治,有力纠治“仅退款”“强制运费险”“全网最低价”等规则滥用、规则制定不合理以及执行不透明等问题,有效遏制平台乱收费、乱罚款等现象,切实保护中小商家和广大消费者的合法权益,我们还联合国家网信办发布《网络交易平台规则监督管理办法》,出台了《网络交易平台收费行为合规指南》,制定《关于推动网络交易平台企业落实合规管理主体责任的指导意见》,着力健全平台经济监管的长效机制。
二是重拳打击直播电商乱象。针对假冒伪劣、虚假营销等直播电商突出问题部署开展了专项整治,依法查处成都快购科技有限公司违法案件,同时指导地方依法查处“太原老葛”“大LOGO”等头部主播虚假宣传的典型案件,集中发布了四批30件直播电商领域的典型案例。我们还联合国家网信办发布了《直播电商监督管理办法》,进一步强化直播电商的常态化监管。
三是着力规范外卖平台非理性竞争。针对去年以来外卖行业出现的“口水仗”“补贴战”等扰乱市场竞争秩序的问题,我们对主要外卖平台企业加强调研指导,及时开展行政约谈、划出监管红线,推动外卖平台规范促销、理性竞争、守法经营。我们发布实施《外卖平台服务管理基本要求》国家标准,来帮助平台优化管理、提升服务,促进多方共赢发展。
下一步,市场监管总局将继续从压实平台主体责任、健全监管制度机制、强化监管执法约束、加快智慧能力建设等方面来完善平台经济监管,统筹运用挂牌督办、提级管辖、指定管辖等机制手段,组织查办并曝光一批网络交易的典型案件,进一步规范网络交易行为、维护公平竞争秩序,推动平台经济在服务高质量发展大局中发挥更大作用。
谢谢。
2026-02-05 10:41:19
新华社记者:
我们都知道,质量强国建设是推进高质量发展的重要支撑,请问市场监管总局在推进质量强国建设方面取得了哪些具体成效?谢谢。
2026-02-05 10:42:55
邓志勇:
感谢这位记者对质量强国建设的关注。质量是发展的根基,也是国家竞争力的重要标志。市场监管总局以质量强企、强链、强县和质量基础设施建设,也就是我们说的“质量三强一基”为抓手,统筹推进质量强国建设,取得了积极成效。主要体现在以下几个方面:
一是为企业注入强劲动能。我们制定《质量强国建设领军企业培育导则》,在信息通信、工程机械、新能源汽车等关键领域首批培育了34家领军企业,推动全国32万家企业设立了“首席质量官”,为200余万家企业提供了质量培训。出台质量融资增信政策,助力4万家企业获得了超过3000亿元的贷款,为企业质量升级注入了强劲动力。
二是为产业打通循环经脉。我们瞄准重点产业链技术迭代、质量升级中难点堵点和卡点问题,实施质量强链十大标志性项目,投入2.2亿元攻坚289项重点任务。比如,汽车芯片领域完成了25款关键芯片的认证审查,累计装车量突破2000万片,帮助整车企业平均缩短选型上车周期三个月,验证费用下降约40%,为新能源汽车产业提质升级提供了技术支撑。推进全国百个质量强链重点项目和首批21个跨区域联动项目,带动各地实施1856个质量强链项目,组建1420个创新联合体,吸引了5375家链主企业、28万家链员企业参与,成功解决了2.5万个质量堵点卡点问题,有效提升了产业链韧性和竞争力。
三是为区域打造特色名片。我们聚焦质量助力城市可持续发展,探索质量强县培育建设模式路径,推动全国1500多个城市开展培训建设工作,通过建立参考指标体系、搭建数字化服务平台、分析县域质量发展状况、帮助城市持续跟踪质量水平变化,对比同类城市找差距,有针对性的提升质量水平。实施17项质量强县创新试点,组织169个城市开展特色质量实践活动,引导各地打造“一县一品”,持续增强区域质量优势。
四是为发展架起联通桥梁。我们深入开展质量基础设施助力行动,建成质量基础设施“一站式”服务平台2300余个,在14个地方开展质量基础设施集成服务试点。同时,积极拓展国际合作的朋友圈,探索与联合国工业发展组织建立常态化的交流机制,与古巴、老挝签署质量基础设施领域合作谅解备忘录,优化质量标准实验室培育试点思路,进一步提升质量基础设施服务产业发展的效能。
下一步,我们将精准对标“十五五”时期质量发展的要求,持续聚焦“质量三强一基”的核心任务,不断提升质量治理效能,为筑牢中国式现代化质量根基贡献更大的力量。谢谢。
2026-02-05 10:43:09
大众新闻大众日报记者:
我在此前一些采访中了解到,涉企收费已得到了有效规范,请问市场监督总局是如何推进涉企收费治理工作,减轻企业的负担,优化营商环境的?谢谢。
2026-02-05 10:52:03
姚雷:
谢谢这位记者的提问,这个问题我来回答。治理涉企乱收费,事关企业活力的充分释放、营商环境的持续优化,事关高质量发展的全局推进。党中央、国务院高度重视涉企乱收费治理。习近平总书记在中央经济工作会议和民营企业座谈会上都多次强调要整治乱收费,为涉企乱收费治理工作指明了方向。市场监管总局坚决贯彻落实,坚持常态化、长效化推进涉企乱收费治理,取得了积极成效。
在常态化监管上,我们重点抓好三件事:一是重拳出击查案件。2025年,立案查处政府部门、行政审批中介机构、网络平台、行业协会商会以及交通物流等领域违规收费案件5918件,罚没3.47亿元,退还企业13.5亿元。二是规范机制促透明。修订《商业银行收费行为执法指南》,落实小微企业优惠减免政策,对商业银行银团贷款、贷款承诺、融资顾问等收费问题提出明确要求,组织商业银行开展自查自纠工作。指导货运平台、网约车平台退还不合理收费,切实减轻司机负担。三是智慧监测保权益。推进涉企收费监测信息化,将5200余家企业纳入价格监测与竞争执法信息系统,线上收集数据2400余条,实时监测企业遇到的各种乱收费问题,及时纠治乱收费行为,有力加强企业合法权益保护。
在长效化治理上,我们重点做好三项工作:一是落实收费清单制度。配合国家发展改革委指导各地各部门建立了综合性涉企收费目录清单,实现涉企收费项目全覆盖。严查清单之外收费行为,让企业缴费有章可循。二是推进政策评估审核。对存量收费政策全面清理,对新出台政策严格审核,从源头防范乱收费。三是加快长效监管制度建设。会同有关部门推动《涉企收费违法违规行为处理办法》出台,明确罚则,加强对违法违规行为的惩戒。
当前,涉企乱收费问题仍然存在,一些制度性的障碍仍需破解。下一步,我们将认真贯彻落实党中央、国务院决策部署,坚持标本兼治,通过交叉互查、重点核查、下沉检查,持续推进涉企乱收费治理,让企业轻装上阵、安心发展。
我就介绍到这里,谢谢。
2026-02-05 10:52:23
经济日报记者:
垄断行为会破坏市场竞争秩序,也损害消费者权益。2025年总局披露了多起经营者集中审查案件,能否详细介绍一下在经营者集中反垄断审查方面的具体举措?谢谢。
2026-02-05 10:53:45
朱剑桥:
您提的这个问题比较专业。经营者集中可以通俗的理解为企业之间的合并、收购等行为,市场监管总局负责对该类行为进行反垄断审查。一方面,要支持企业依法整合资源、做大做强,另一方面也要防止形成垄断、破坏竞争秩序。2025年,总局坚持“放管结合”开展经营者集中反垄断审查,对合规并购“简案快审”,对存在垄断风险的“要案精审”,有效推动形成优质优价、良性竞争的市场生态。主要成效体现在四个方面:
一是搭建服务的“连心桥”,为企业申报降成本、明方向。一方面,健全经营者集中分类分级审查制度,将试点委托地方审查转为正式委托,强化局地协同、就近服务。发布《违法实施经营者集中行政处罚裁量权基准(试行)》,推出“行政处罚自算器”工具,让企业“一看便懂,一算便知”。另一方面,我们出台《经营者集中申报规范》《非横向经营者集中审查指引》,为企业申报提供透明、可预期的政策环境。开放经营者集中反垄断业务系统,提供6000余件历史案例库实时查询,为企业合规申报提供“活字典”。
二是跑出审查“加速度”,让企业并购少等待、快落地。2025年,我们依法审结经营者集中706件,同比增长9.8%,83%的案件在30天初步审查阶段结案。特别在汽车、光伏、锂电池等重要领域,坚持“快审不降质、精审不增负”。支持企业通过并购重组整合资源、优化产能,让好的投资并购项目早落地、快见效。
三是亮出监管“利剑”,为市场守底线、保安全。针对半导体、航运、矿产等关键领域,附条件批准可能损害公平竞争的经营者集中申报5件、禁止1件,有力保障产业链供应链安全。公开查处4起违法实施经营者集中案件,罚款695万元。
四是吹响护航“集结号”,为企业出海拉警戒、防风险。国内企业海外并购时可能会遇到境外的反垄断审查,我们帮助国内企业积极应对,组织开展汽车、集成电路、互联网平台等领域200余家企业海外合规培训,加强解读国外法律规则,发布典型案例示范引领,助力国内企业规避风险、行稳致远。
2026年,我们将持续完善经营者集中审查制度,不断提升审查效率和质量,以“放”激发市场活力,以“管”守护竞争环境,为全国统一大市场注入持久动能,推动经济高质量发展。我就介绍这些,谢谢。
2026-02-05 10:53:55
贾惠丽:
继续提问,最后两个问题。
2026-02-05 10:54:18
澎湃新闻记者:
我们知道,对企业来说,信用是一项非常重要的无形资产,也是消费者购买产品的重要依据。能否介绍一下在市场监管领域的信用建设工作情况,以及下一步如何利用信用建设推动企业发展?谢谢。
2026-02-05 10:56:03
邓志勇:
谢谢这位记者的提问。信用监管是市场监管的基础性工具,也是推动经济高质量发展的重要抓手。2025年,我们积极发挥信用在提高监管效能、优化要素配置等方面的基础性作用,通过数据共享、精准监管、服务优化和预期引导,让“无形信用”转化为服务发展的“有形动能”。
一是用好信用数据。我们着力打破信息孤岛,全面提升信用数据质量。截至2025年底,累计归集经营主体各类信用信息154.6亿条,实现跨部门共享数据122.7亿条,通过制定实施《企业信用数据项要求》等国家标准,既精准勾勒企业的信用画像,也促进信用数据在金融信贷、政务服务等领域的广泛应用,有效降低制度性交易成本。
二是信用风险分类监管。我们对全国6400多万户企业实施了企业信用风险分类管理,实现对高风险企业问题发现率超过85%,对低风险企业则“无事不扰”。同时,将1.49万户严重失信企业列入“黑名单”,通过年报数据分析识别治理大型企业拖欠账款问题,做到宽严相济、靶向施策。
三是优化信用服务。我们深入实施信用提升三年行动,推出“年报服务月”“信用修复服务年”等活动。截至2025年底,累计为4579万户经营主体修复信用,指导1800多万户经营主体合规经营,这种“寓服务于监管”的模式,增强了经营主体的获得感,有效激发了各类经营主体活力。
四是发挥信用导向作用。信用水平是反映宏观经济健康程度的重要指标,我们持续推进经营主体信用体系建设,形成了6大类、19项创新试点成果,编制发布中国企业信用指数,2025年该指数达到162.66,较上年增加3.89,印证了我国企业整体信用水平提升,也反映出经济强劲的内生动力。
2026年,我们将持续深化信用监管改革,不断提升监管的精准性和有效性,积极拓展信用应用场景,促进信用要素向优质企业集聚,让“知信”“守信”“用信”成为各类经营主体的坚定共识。
我就讲这些,谢谢。
2026-02-05 10:56:33
贾惠丽:
最后一个问题。
2026-02-05 10:57:02
中央广播电视总台央广网记者:
在国际贸易和产业合作当中,标准发挥了基础性的作用。请介绍一下标准国际化方面的工作进展,以及下一步如何推动更多的中国标准“走出去”助力高水平对外开放?谢谢。
2026-02-05 11:02:57
刘洪生:
谢谢这位记者的提问,这个问题我来回答。中央经济工作会议将“稳步推进制度型开放”列为今年经济工作的重点任务。标准作为世界“通用语言”,是制度型开放的重要内容。2025年,市场监管总局以标准互联互通服务高水平对外开放,主要成效体现在三个方面:
一是打通双向通道,推动标准“引进来”和“走出去”协同并进。在“引进来”方面,我们修订发布《采用国际标准管理办法》,突出“精准采用""高效转化”,加快将国际标准转化为国内标准。截至2025年底,我国总体国际标准转化率已达88.9%,2025年全年转化1510项国际标准,其中文化、气象等领域的转化率达到100%,航空、建材、机械等领域的转化率超过90%。在“走出去”方面,2025年在新能源、传统医学、脑机接口等领域,牵头制定发布ISO、IEC国际标准285项,同比增长26.7%。在生物技术、人工智能、工业网络等领域,向ISO、IEC提出国际标准提案505项,同比增长15.8%。
二是搭建语言之桥,让中国标准走向世界。2025年,围绕“新三样”、大型成套设备等领域部署1176项标准外文版计划,在人工智能、工程机械等领域,发布外文版标准441项。我们成体系部署北斗导航、智能制造、网络安全、共建“一带一路”等4个标准外文版专项行动。依托进博会、中阿博览会、青岛国际标准化大会等平台,开展标准外文版专题宣传,让中国标准成果“一目了然,即取即用”,让中国智慧跨越山海、联通中外。
三是拓展合作半径,深化国际合作。2025年,我们与重点国家签署多份标准化合作文件,累计与75个国家和组织达成130份协议。成功举办首届上海合作组织标准化合作会议、举办第八届虹桥国际经济论坛标准分论坛,“一带一路”标准合作网越织越密,标准化合作“朋友圈”不断扩大。
下一步,市场监管总局将结合海南自由贸易港和自贸区建设等需求,推动开展标准制度型开放试点,邀请国际专家参与我国标准体系的建设,加大重点领域标准外文版供给,培养更多“懂标准、通国际”的复合型人才,支撑高质量共建“一带一路”和国际贸易往来,为国际标准体系完善贡献中国方案,书写“中国标准引领开放”的中国答卷。我就介绍这些,谢谢。
2026-02-05 11:03:15
贾惠丽:
今天的发布会就到这里,感谢各位发布人,感谢各位媒体朋友的参与,大家下次再见。
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2026-02-05 11:03:48
Press Conference Scene (Photo by Zhao Yifan)
Jia Huili, Deputy Director of the Press Bureau and Spokesperson of the State Council Information Office:
Ladies and gentlemen, good morning. Welcome to the press conference of the State Council Information Office. Today, we have invited Mr. Deng Zhiyong, Deputy Director of the State Administration for Market Regulation and Director of the State Standardization Administration, to introduce the market regulation services for high-quality economic development and answer your questions. Also attending today's press conference are Mr. Yao Lei, Director of the Price Supervision and Anti-Unfair Competition Bureau of the State Administration for Market Regulation; Mr. Zhu Jianqiao, Director of the Department of Online Transaction Supervision and Management; and Mr. Liu Hongsheng, Director of the Department of Standards and Technology Management.
Now, please welcome Mr. Deng Zhiyong to give his introduction.
2026-02-05 10:01:03
Deng Zhiyong (Photo by Xu Xiang)
Deng Zhiyong, Deputy Director of the State Administration for Market Regulation and Director of the State Standardization Administration:
Thank you, moderator. Good morning, friends from the media. It is a pleasure to participate in today's press conference with my colleagues. First of all, thank you for your long-term concern and support for market regulation work. In 2025, under the strong leadership of the CPC Central Committee with Comrade Xi Jinping at its core, the national market supervision system adhered to the principles of "emphasizing politics, strengthening supervision, promoting development, and ensuring safety," focusing on enhancing comprehensive market supervision capabilities, effectively maintaining and promoting the formation of a strong domestic market, and achieving significant results in supporting economic growth and promoting high-quality development.
First, the quality of business entity development continued to improve. Business entities are an important microeconomic foundation for economic recovery. In recent years, we have consistently regarded serving the development of business entities as an important responsibility, continuously improving market access and exit mechanisms, deepening the reform of the registered capital subscription system, vigorously promoting the "efficient one-stop" reform for enterprise relocation and the transformation of individual businesses into enterprises, optimizing the handling procedures for high-frequency enterprise-related matters such as enterprise deregistration and credit repair, vigorously rectifying prominent issues of illegal charges, strengthening the protection of intellectual property rights and trade secrets, and promptly introducing a package of support and relief policies to help business entities reduce burdens and increase efficiency. In 2025, 25.745 million new business entities were established nationwide, and the number of active enterprises increased by 9.8% year-on-year, with their proportion of all enterprises increasing by 4.7 percentage points.
Second, consumer rights protection was more effective. Creating a sound market order conducive to safe consumption is beneficial for smooth supply and demand cycles and unleashing consumption potential. In recent years, we have resolutely investigated and dealt with prominent issues infringing upon consumer rights, focused on strengthening consumer rights protection capabilities, streamlined complaint and reporting channels, implemented the three-year action plan to optimize the consumption environment, cultivated safe consumption scenarios, and created a favorable consumption atmosphere. In 2025, the "Measures for Handling Complaints and Reports in Market Supervision and Management" were revised. The market supervision system received 26.46 million complaints and reports, recovered 4.35 billion yuan in economic losses for consumers, recalled 8.236 million consumer products throughout the year, and destroyed 3,683 tons of counterfeit and substandard goods.
Third, the market environment for fair competition has been continuously optimized. Fair competition is a fundamental principle of a market economy and an objective requirement for building a unified national market. In recent years, we have focused on strengthening anti-monopoly and anti-unfair competition enforcement, promoting the elimination of local protectionism and market segmentation, and resolutely correcting behaviors such as using market dominance to squeeze the development space of other business entities. In 2025, we organized and conducted random inspections of fair competition reviews, urging relevant policy-making bodies to rectify policies and measures that hinder a unified market and fair competition; investigated and dealt with a series of monopoly cases in the pharmaceutical field, leading to significant price reductions for the drugs involved; and investigated and handled 14,600 cases of various anti-unfair competition. We comprehensively rectified "involutionary" competition, strengthened cost investigations, price inspections, and guidance and interviews with key enterprises, effectively cooling down "price wars" and "subsidy wars."
Fourth, the construction of quality infrastructure is more adapted to industry needs. High standards lead to high quality, and accurate measurement leads to precise manufacturing. Metrology, standards, inspection and testing, certification and accreditation, and other quality technologies are important foundations for building a modern industrial system. In recent years, we have fully leveraged the supporting role of quality and the guiding role of standards, vigorously promoted the construction of quality-driven enterprises, supply chains, and counties, and continuously carried out quality technology research and development. In 2025, 21 key technological bottlenecks in the industrial chain were overcome, and 71 gaps in urgently needed quality technologies were filled; 14 new national metrological benchmarks and 1,139 national standard substances were established; 4,929 national standards were released, a year-on-year increase of 56%; and 20 key projects for promoting industrial optimization and upgrading through inspection and testing were completed, effectively supporting the improvement of the resilience and security level of the industrial and supply chains.
Fifth, significant progress was made in the governance of the platform economy ecosystem. my country has been the world's largest online retail market for 13 consecutive years, and the health of the platform economy ecosystem directly affects the profits of merchants, the interests of practitioners, and the rights of consumers. In recent years, we have continuously improved the normalized regulatory system for the platform economy, striving to promote win-win development for all parties. In 2025, in conjunction with the Cyberspace Administration of China, we issued the "Supervision and Management Measures for Rules of Online Trading Platforms" and the "Supervision and Management Measures for Live Streaming E-commerce," striving to create a more fair, transparent, and trustworthy online trading ecosystem. We also conducted special governance of prominent issues in the platform sector in conjunction with relevant departments, effectively addressing problems such as rule abuse, unreasonable fees, false marketing, and opaque algorithms.
Sixth, the overall security situation in the market supervision field remained stable. Safeguarding the lives and property of the people is the top priority of market supervision. In recent years, we have adhered to the principle of coordinating development and safety, continuously strengthening the supervision of food, pharmaceuticals, industrial products, and special equipment safety, and focusing on preventing and resolving potential risks. In 2025, the national food safety supervision and spot check failure rate was 2.74%, and the number of enterprises with multiple batches of substandard products decreased by 57% year-on-year; the national pharmaceutical spot check pass rate remained above 99%; and in the national supervision and spot checks of industrial product quality, the failure rate of 16 products decreased by more than 10 percentage points.
Next, we will earnestly implement the decisions and deployments of the CPC Central Committee and the State Council, further promote the construction of a unified national market, vigorously stimulate the vitality of various business entities, accelerate the improvement of quality and technical infrastructure capabilities, effectively prevent and resolve safety risks in key areas, and strive to promote the effective improvement of economic quality and reasonable growth in quantity, contributing market supervision power to achieving a good start to the "15th Five-Year Plan".
I have briefly introduced the above situation. My colleagues and I will then have further discussions with you. Thank you.
2026-02-05 10:16:45
Jia Huili invites reporters to ask questions (Photo by Luan Haijun)
Jia Huili:
Thank you for the introduction. Now we will move on to the Q&A session. Please state your news organization before asking your question. Please raise your hand.
2026-02-05 10:17:10
Jimu News reporter asks a question (Photo by Zhao Yifan)
Jimu News reporter:
Currently, my country is continuously increasing its efforts to boost consumption. We noticed that the State Administration for Market Regulation launched a three-year action plan to optimize the consumption environment in 2025. What is the current progress of this action plan? Thank you.
2026-02-05 10:18:55
Deng Zhiyong:
Thank you for the question. I will answer it. The Central Economic Work Conference emphasized adhering to domestic demand as the main driver and building a strong domestic market. The State Administration for Market Regulation has always regarded optimizing the consumption environment as an important tool for boosting consumption. In 2025, a three-year action plan to optimize the consumption environment was launched, and it has already achieved phased results. Regarding stimulating consumption potential, we have released over 210 national standards for major consumer goods such as home appliances, furniture, and clothing, as well as service consumption in sectors like sports and fitness, cultural tourism, and catering. We have also formulated and promoted a standard system for elderly care services, a quality evaluation system for tourism services, a quality evaluation model for automobile repair services, and a credit system for domestic services, continuously improving service quality. Relevant departments have built 19.325 million charging infrastructure projects, established 30,000 county and township commercial logistics distribution outlets, and created 8,132 "15-minute convenient living circles," constantly enriching consumption scenarios.
Regarding addressing consumer pain points, we have deployed the "Iron Fist" action to protect consumption, focusing on investigating and punishing illegal activities that have drawn strong public concern, such as the quality and safety of children's toys, illegal modification of electric bicycles, trademark infringement in e-commerce, unfair terms and conditions, and ghost food delivery services. We have also vigorously investigated and punished substandard down jackets, the manufacture and sale of counterfeit and substandard gas appliances, and conducted concentrated enforcement actions against gas station meter reading fraud, handling 72,000 related cases. Focusing on reducing consumer risks, 8.236 million consumer products and 1.398 million power banks were recalled. 1,932 cases of unfair competition online were investigated and prosecuted, resulting in fines and confiscations totaling 71.529 million yuan.
Regarding improving the consumer experience, we jointly launched the "Inter-city and Inter-store Return and Exchange Initiative," publicized 214,000 offline no-reason return service providers on the consumer information platform, revised and issued the "Measures for Handling Complaints and Reports in Market Supervision and Management," improved administrative mediation procedures, enhanced the efficiency of consumer rights protection, regulated malicious claims, and prevented abuse of the system. We formulated the "Guiding Opinions on Deepening the Resolution of Consumer Disputes," promoting diversified resolution of consumer disputes. The publicity rate of the national 12315 complaint publicity platform rose to 98.4%, and many regions explored publicizing complaint information on public electronic screens in consumer gathering areas to reduce consumer disputes at the source.
Next, the State Administration for Market Regulation will use the construction of "Reassuring Consumption Clusters" as a vehicle to issue policy documents such as "Reassuring Consumption Standards" and "Reassuring Consumption Entities Cultivation," fostering a large number of reassuring business districts, markets, and scenic spots with broad impact and high visibility, making them tangible and accessible to consumers. We welcome all sectors of society to participate in the construction of the consumer environment and work together to build reassuring consumption brands. Thank you.
2026-02-05 10:26:17
CCTV Reporter Asks a Question (Photo by Zhao Yifan)
CCTV Reporter:
Currently, the unified market still faces problems of local protectionism and administrative monopolies. How will these problems be addressed precisely in the next step? Thank you.
2026-02-05 10:26:47
Yao Lei (Photo by Xu Xiang)
Yao Lei, Director of the Price Supervision and Anti-Unfair Competition Bureau of the State Administration for Market Regulation:
Thank you for your question. I will answer it. The Central Economic Work Conference emphasized the need to deepen the construction of a unified national market. We deeply understand that transforming my country's super-large market advantage into a driving force for high-quality development requires not only establishing sound institutional rules but also vigorously eliminating local protectionism, promptly correcting inappropriate interference in market competition, and removing obstacles that hinder economic circulation. In the past year, the State Administration for Market Regulation launched a special campaign to rectify the abuse of power to exclude and restrict competition, with the number of cases investigated and concluded increasing by 34% and 32% year-on-year, respectively. Market supervision departments at all levels reviewed important policies and measures to be issued by their respective governments, revising and adjusting over 12,000 documents, effectively ensuring that relevant major policies and measures conform to the requirements of a unified national market and fair competition, and making government actions more uniform and standardized.
Only by removing the "fences" can we build the "fast track." This year, in eliminating local protectionism and administrative monopolies, we will focus on three aspects:
In terms of strict law enforcement, we will organize special campaigns to investigate and handle a number of key cases, promote the abolition of regulations and practices that hinder a unified national market and fair competition, and comprehensively improve the effectiveness of anti-monopoly law enforcement to prevent the abuse of administrative power to exclude and restrict competition. We will accurately identify and urge rectification of prominent problems, strengthen punishment and deterrence against serious violations, and maintain a high-pressure stance. We will strengthen local coordination and professional support, solidify local case-handling responsibilities, and further enhance the accuracy and effectiveness of law enforcement.
Regarding strengthening source governance, we will thoroughly implement the "Regulations on Fair Competition Review," study and revise supporting implementation measures, improve the review mechanism for important policies and measures, strictly limit the application of exceptions, and resolutely prevent the introduction of policies and measures that exclude or restrict competition. We will increase personnel training efforts, accelerate the empowerment of digital technology, and further improve the standardization and normalization of review. We will continue to conduct random checks on policies and measures, properly handle reports of unfair competition reviews, strengthen supervision and constraints, and promote the in-depth implementation of the system.
Regarding compliance construction, we will give full play to the role of the Office of the State Council Anti-Monopoly and Anti-Unfair Competition Commission, strengthen cross-departmental risk consultation and information sharing, and enhance policy synergy. We will proactively strengthen compliance guidance in key areas, conduct regular risk warnings, and promptly report enforcement cases, issue work suggestions, and provide compliance reminders. We will continue to increase the public exposure of fair competition enforcement cases, clarify red lines and bottom lines, and use cases to explain the law and promote governance.
Recently, we launched the China Anti-Monopoly New Media Platform, which regularly publishes important activities, policy interpretations, and case information in the anti-monopoly field. We welcome media friends to follow us. Let us unite the consensus and efforts of the whole society to safeguard fair competition and create a healthy market ecosystem of shared opportunities and common growth. Thank you.
2026-02-05 10:27:29
Question from a reporter of China Finance Daily (Photo by Zhao Yifan)
Reporter from China Finance Daily:
Optimizing the implementation of the "two new" policies is an important task. How will the State Administration for Market Regulation help ensure the implementation of the "two new" policies? What are the next steps? Thank you.
2026-02-05 10:33:43
Liu Hongsheng (Photo by Xu Xiang)
Liu Hongsheng, Director of the Standards and Technology Management Department of the State Administration for Market Regulation:
Thank you for your question. I will answer it. In 2025, the State Administration for Market Regulation (SAMR) thoroughly implemented the National Standardization Development Outline, effectively carried out the tasks and deployments of the "Two New" Action Plan, and accelerated the construction of a standard system supporting high-quality development, achieving positive results.
**First,** Accelerated Upgrading of Production-Side Standards: Focusing on the integration and application of emerging technologies and the upgrading of traditional industries, 174 standards were issued to help promote quality and efficiency improvement for industry enterprises.
**Second,** Iterative Updates of Consumer-Side Standards: Around consumer goods trade-ins, expanded service consumption, and housing renovation and upgrading, 230 standards were issued to promote the improvement of the quality of goods, services, and projects, and accelerate the upgrading and expansion of personal and family consumption.
**Third,** Expanding the Supply of Mandatory Standards: In standardization work, for standards involving key areas such as health, safety, and environmental protection, the mandatory nature of implementation and application should be increased as much as possible; this is what we call "strengthening where possible and making it as strong as possible." Following this principle, we accelerated the issuance of 113 mandatory national standards by formulating new ones, updating and upgrading others, and converting recommended standards to mandatory ones, continuously strengthening the rigid constraints of standards.
**Fourth,** Accelerating the Completion of Recycling and Utilization Standards. Sixty-six national standards have been issued, covering the entire chain of the circular economy, including secondhand product trading, product recycling, and the use of recycled materials. This aims to accelerate the improvement of the standard system for recycling and promote the high-quality development of the resource recycling industry.
The Central Economic Work Conference made new arrangements for optimizing the implementation of the "two new" policies in 2026. The State Administration for Market Regulation will focus on optimizing and upgrading traditional industries, promoting the high-quality and efficient development of the service industry, and vigorously boosting consumption, launching a series of new special actions:
First, promoting the updating of standards in traditional industries. Focusing on the high-quality development needs of ten major traditional industries—petrochemicals, machinery, light industry, steel, non-ferrous metals, building materials, textiles, shipbuilding, automobiles, and power—and adhering to the principles of intelligentization, greening, and integration, standards will be revised and formulated to support industrial transformation and development.
Second, we will promote the upgrading of consumer product standards. Focusing on consumers' new demands for safety, quality, greenness, intelligence, and health, we will study and formulate a work plan to accelerate the upgrading of national standards for consumer products. We will strive to build a new consumer product standard system adapted to high-quality development, providing a solid foundation for increasing the matching of supply and demand in consumer products and stimulating consumption potential.
Third, we will strengthen the development of service standards. We will study and issue guiding opinions on strengthening the development of service standards, focusing on the urgent needs of key areas such as productive service industries, consumer service industries, and public services. We will strengthen the development of standards in traditional and emerging service sectors to promote the high-quality and efficient development of the service industry.
Fourth, we will increase the development of mandatory standards. We will promote the implementation of special actions to update and upgrade mandatory national standards, increase the supply of mandatory standards related to life and property safety, and promptly transform recommended standards in relevant important areas into mandatory national standards, effectively strengthening the standard defense line related to safety. Thank you.
2026-02-05 10:33:56
Question from a reporter of 21st Century Business Herald (Photo by Zhao Yifan)
21st Century Business Herald Reporter:
In recent years, the platform economy has developed rapidly, and new business models such as live-streaming e-commerce and food delivery have greatly facilitated people's lives. However, some problems also exist, such as the sale of substandard goods, counterfeit products, and irrational competition. Could you please introduce the key work in the governance of the platform economy, and how to further strengthen governance in the future? Thank you.
2026-02-05 10:40:40
Zhu Jianqiao (Photo by Xu Xiang)
Zhu Jianqiao, Director of the Network Transaction Supervision and Management Department of the State Administration for Market Regulation:
I will answer this question. First of all, thank you for your attention to the governance of the platform economy. As an important part of the social economy, the platform economy has faced many challenges in recent years while developing rapidly. In 2025, the market supervision department resolutely implemented the decisions and deployments of the Party Central Committee and the State Council, adhered to the principle of giving equal importance to regulation and development, highlighted problem-oriented approaches, and combined short-term and long-term solutions, achieving significant progress in the governance of the platform economy ecosystem. First, we focused on rectifying prominent issues related to platform rules and fees. We targeted key problems in the platform economy, deploying measures for interviews and rectification, and conducting thorough investigations. This effectively addressed issues such as the abuse of rules like "refund only," "mandatory shipping insurance," and "lowest price across the entire network," as well as unreasonable rule formulation and opaque enforcement. We effectively curbed arbitrary charges and fines by platforms, genuinely protecting the legitimate rights and interests of small and medium-sized businesses and consumers. We also jointly issued the "Supervision and Management Measures for Rules of Online Trading Platforms" with the Cyberspace Administration of China, issued the "Compliance Guidelines for Fee-Based Behavior of Online Trading Platforms," and formulated the "Guiding Opinions on Promoting the Implementation of Compliance Management Responsibilities by Online Trading Platform Enterprises," striving to improve the long-term mechanism for platform economy supervision.
Second, we cracked down on irregularities in live-streaming e-commerce. We deployed special rectification campaigns targeting prominent issues in live-streaming e-commerce such as counterfeit and substandard products and false marketing. We investigated and punished the illegal case of Chengdu Kuaigou Technology Co., Ltd., and guided local authorities to investigate and punish typical cases of false advertising by top live-streamers such as "Taiyuan Lao Ge" and "Da LOGO." We released four batches of 30 typical cases in the live-streaming e-commerce field. We also jointly issued the "Supervision and Management Measures for Live-streaming E-commerce" with the Cyberspace Administration of China, further strengthening the routine supervision of live-streaming e-commerce. Third, we are focusing on regulating irrational competition among food delivery platforms. In response to the "verbal battles" and "subsidy wars" that have disrupted market competition since last year, we have strengthened our research and guidance to major food delivery platforms, promptly conducted administrative interviews, and drawn regulatory red lines to promote standardized promotions, rational competition, and law-abiding operations. We have also issued and implemented the national standard "Basic Requirements for Service Management of Food Delivery Platforms" to help platforms optimize management, improve services, and promote win-win development for all parties.
Next, the State Administration for Market Regulation will continue to improve the regulation of the platform economy by strengthening the main responsibility of platforms, improving regulatory systems and mechanisms, strengthening regulatory enforcement constraints, and accelerating the construction of intelligent capabilities. We will comprehensively utilize mechanisms such as public supervision, higher-level jurisdiction, and designated jurisdiction to investigate and expose a number of typical cases of online transactions, further standardizing online transaction behavior, maintaining fair competition, and promoting the platform economy to play a greater role in serving the overall high-quality development.
Thank you.
2026-02-05 10:41:19
Xinhua News Agency reporter asks a question (Photo by Zhao Yifan)
Xinhua News Agency reporter:
We all know that building a quality-strong nation is an important support for promoting high-quality development. What specific achievements has the State Administration for Market Regulation made in promoting the construction of a quality-strong nation? Thank you.
2026-02-05 10:42:55
Deng Zhiyong:
Thank you for your attention to the construction of a quality-strong nation. Quality is the foundation of development and an important indicator of national competitiveness. The State Administration for Market Regulation has focused on strengthening enterprises, supply chains, and counties through quality, as well as the construction of quality infrastructure—what we call "three strengths and one foundation"—to comprehensively promote the construction of a quality-strong nation and has achieved positive results. These are mainly reflected in the following aspects:
First, injecting strong momentum into enterprises. We formulated the "Guidelines for Cultivating Leading Enterprises in Building a Quality Powerhouse," initially cultivating 34 leading enterprises in key areas such as information and communication, construction machinery, and new energy vehicles. We also promoted the establishment of "Chief Quality Officers" in 320,000 enterprises nationwide and provided quality training to over 2 million enterprises. We introduced quality financing and credit enhancement policies, helping 40,000 enterprises obtain over 300 billion yuan in loans, injecting strong momentum into enterprise quality upgrading.
Secondly, we streamlined the industrial chain. Targeting the difficulties, bottlenecks, and obstacles in the technological iteration and quality upgrading of key industrial chains, we implemented ten landmark projects for strengthening the quality chain, investing 220 million yuan to tackle 289 key tasks. For example, in the automotive chip field, we completed the certification review of 25 key chips, with a cumulative installation volume exceeding 20 million units. This helped vehicle manufacturers shorten the selection and vehicle deployment cycle by an average of three months and reduced verification costs by approximately 40%, providing technical support for the quality upgrading of the new energy vehicle industry. We promoted 100 key national quality-strengthening supply chain projects and the first batch of 21 cross-regional collaborative projects, driving the implementation of 1,856 quality-strengthening supply chain projects across the country. We established 1,420 innovation consortia, attracting 5,375 leading supply chain enterprises and 280,000 member enterprises, successfully resolving 25,000 quality bottlenecks and effectively enhancing the resilience and competitiveness of the supply chain.
Third, we created distinctive regional brands. Focusing on quality's role in supporting sustainable urban development, we explored models and pathways for cultivating and building quality-strong counties. We promoted training and development work in over 1,500 cities nationwide. Through establishing a reference indicator system, building a digital service platform, analyzing county-level quality development, and helping cities continuously track changes in quality levels, we identified gaps by comparing with similar cities and improved quality levels in a targeted manner. We implemented 17 quality-strengthening county innovation pilot projects, organized 169 cities to carry out distinctive quality practice activities, and guided various regions to create "one county, one specialty," continuously enhancing regional quality advantages.
Fourth, we built bridges for development. We have deepened our efforts in supporting quality infrastructure development, establishing over 2,300 "one-stop" service platforms for quality infrastructure and conducting integrated service pilot projects for quality infrastructure in 14 locations. Simultaneously, we have actively expanded our international cooperation network, exploring the establishment of a regular exchange mechanism with the United Nations Industrial Development Organization, signing Memoranda of Understanding on cooperation in the field of quality infrastructure with Cuba and Laos, optimizing the pilot approach for cultivating quality standard laboratories, and further enhancing the effectiveness of quality infrastructure in serving industrial development.
Next, we will precisely align ourselves with the requirements of quality development during the 15th Five-Year Plan period, continuously focusing on the core tasks of "strengthening quality in three aspects and establishing a solid foundation," constantly improving the effectiveness of quality governance, and contributing even more to consolidating the quality foundation of Chinese-style modernization. Thank you.
2026-02-05 10:43:09
Question from a reporter from Dazhong Daily (Photo by Zhao Yifan)
Dazhong Daily Reporter:
I learned in previous interviews that fees levied on enterprises have been effectively regulated. How has the State Administration for Market Regulation promoted the governance of fees levied on enterprises, reduced the burden on enterprises, and optimized the business environment? Thank you.
2026-02-05 10:52:03
Yao Lei:
Thank you for the question. I will answer it. Combating arbitrary charges levied on enterprises is crucial to fully unleashing their vitality, continuously optimizing the business environment, and promoting high-quality development. The Party Central Committee and the State Council attach great importance to combating arbitrary charges levied on enterprises. General Secretary Xi Jinping has repeatedly emphasized the need to rectify arbitrary charges at the Central Economic Work Conference and the symposium on private enterprises, pointing the way for this work. The State Administration for Market Regulation resolutely implements these directives, adhering to a normalized and long-term approach to combating arbitrary charges levied on enterprises, achieving positive results.
Regarding normalized supervision, we focus on three key tasks: First, cracking down on cases. In 2025, we investigated and prosecuted 5,918 cases of illegal charges by government departments, administrative approval intermediaries, online platforms, industry associations and chambers of commerce, and in the transportation and logistics sectors, imposing fines and confiscations totaling 347 million yuan and refunding 1.35 billion yuan to enterprises. Second, standardizing mechanisms to promote transparency. The "Guidelines for Enforcement of Commercial Bank Fee Collection Practices" were revised to implement preferential and tax reduction policies for micro and small enterprises. Clear requirements were set forth regarding fees charged by commercial banks for syndicated loans, loan commitments, and financing advisory services. Commercial banks were organized to conduct self-inspections and rectifications. Guidelines were provided to freight platforms and ride-hailing platforms to refund unreasonable fees, effectively reducing the burden on drivers. Thirdly, intelligent monitoring was implemented to protect rights and interests. The informatization of enterprise-related fee monitoring was promoted, incorporating over 5,200 enterprises into the price monitoring and competition enforcement information system, collecting over 2,400 data entries online, and monitoring various arbitrary charges encountered by enterprises in real time, promptly correcting arbitrary charges and effectively strengthening the protection of enterprises' legitimate rights and interests.
Regarding long-term governance, we focused on three key tasks: First, implementing a fee list system. In cooperation with the National Development and Reform Commission, we guided local governments and departments to establish a comprehensive list of enterprise-related fees, achieving full coverage of enterprise-related fee items. Strict investigations were conducted into charges outside the list, ensuring that enterprises have clear guidelines for payment. Second, promoting policy evaluation and review. A comprehensive review of existing fee policies was conducted, and new policies were strictly reviewed to prevent arbitrary charges at the source. Third, accelerating the construction of a long-term regulatory system. We will work with relevant departments to promote the promulgation of the "Measures for Handling Illegal and Irregular Charges Involving Enterprises," clarifying penalties and strengthening the punishment of illegal and irregular acts.
Currently, the problem of arbitrary charges levied on enterprises still exists, and some institutional obstacles still need to be overcome. Next, we will earnestly implement the decisions and deployments of the Party Central Committee and the State Council, adhere to both addressing the symptoms and the root causes, and continuously promote the governance of arbitrary charges levied on enterprises through cross-inspections, key verifications, and in-depth inspections, so that enterprises can operate with a lighter burden and develop with peace of mind.
That concludes my presentation. Thank you.
2026-02-05 10:52:23
Economic Daily reporter asks a question (Photo by Xu Xiang)
Economic Daily reporter:
Monopolistic behavior disrupts market competition and harms consumer rights. In 2025, the State Administration for Market Regulation disclosed several cases of merger control review. Could you elaborate on the specific measures taken in the anti-monopoly review of merger control? Thank you.
2026-02-05 10:53:45
Zhu Jianqiao:
Your question is quite technical. In layman's terms, business concentration refers to mergers and acquisitions between companies, and the State Administration for Market Regulation (SAMR) is responsible for anti-monopoly reviews of such activities. On the one hand, it supports companies in legally integrating resources and growing stronger; on the other hand, it prevents the formation of monopolies and the disruption of competitive order. In 2025, the SAMR adhered to the principle of "combining deregulation with regulation" in conducting anti-monopoly reviews of business concentrations, implementing "fast-track reviews" for compliant mergers and acquisitions and "intensive reviews" for cases with monopoly risks, effectively promoting a market ecosystem of high-quality products and fair prices, and healthy competition. The main achievements are reflected in four aspects:
First, building a "bridge of communication" to reduce costs and clarify directions for companies' applications. On the one hand, it improved the classification and grading review system for business concentrations, transforming the pilot delegation of reviews to local authorities into formal delegation, strengthening local coordination and providing convenient services. It issued the "Administrative Penalty Discretionary Power Benchmark for Illegal Implementation of Business Concentrations (Trial Implementation)" and launched the "Administrative Penalty Self-Calculator" tool, allowing companies to "understand at a glance and calculate with a single click." On the other hand, it issued the "Standard for Business Concentration Declaration" and the "Guidelines for Non-Horizontal Business Concentration Review," providing a transparent and predictable policy environment for companies' applications. The open-source anti-monopoly business system for business operator concentration provides real-time access to a database of over 6,000 historical cases, serving as a "living dictionary" for enterprises' compliance filings.
Second, we accelerated the review process, allowing mergers and acquisitions to proceed more quickly and efficiently. In 2025, we legally concluded 706 business operator concentration cases, a 9.8% year-on-year increase, with 83% of cases completed within the 30-day preliminary review stage. Particularly in key sectors such as automobiles, photovoltaics, and lithium batteries, we adhered to the principle of "fast review without compromising quality, and meticulous review without increasing burden." We supported enterprises in integrating resources and optimizing production capacity through mergers and acquisitions, ensuring that successful investment and acquisition projects were implemented and yielded results quickly.
Third, we wielded the "sharp sword" of regulation to safeguard market bottom lines and ensure security. In key sectors such as semiconductors, shipping, and mining, we conditionally approved 5 business operator concentration filings that could potentially harm fair competition and prohibited 1, effectively protecting the security of the industrial and supply chains. We publicly investigated and punished 4 cases of illegal implementation of business operator concentrations, imposing fines totaling 6.95 million yuan.
Fourth, we are sounding the "rallying call" for safeguarding enterprises going global, providing warnings and mitigating risks. Domestic enterprises may encounter antitrust reviews overseas during mergers and acquisitions. We are helping domestic enterprises proactively address these challenges by organizing overseas compliance training for over 200 companies in sectors such as automobiles, integrated circuits, and internet platforms. We are strengthening the interpretation of foreign laws and regulations, releasing exemplary cases to provide guidance and support, and helping domestic enterprises avoid risks and achieve steady and long-term development.
In 2026, we will continue to improve the system for reviewing the concentration of undertakings, constantly enhancing the efficiency and quality of reviews. We will stimulate market vitality through deregulation and safeguard the competitive environment through regulation, injecting lasting momentum into the unified national market and promoting high-quality economic development. That concludes my presentation. Thank you.
2026-02-05 10:53:55
Jia Huili:
Continuing with questions, the last two questions.
2026-02-05 10:54:18
A question from a reporter at The Paper (Photo by Xu Xiang)
The Paper reporter:
We know that credit is a very important intangible asset for enterprises and an important basis for consumers to purchase products. Could you please introduce the progress of credit building in the field of market supervision, and how to use credit building to promote enterprise development in the next step? Thank you.
2026-02-05 10:56:03
Deng Zhiyong:
Thank you for the question. Credit supervision is a fundamental tool of market supervision and an important lever for promoting high-quality economic development. In 2025, we actively leveraged the fundamental role of credit in improving regulatory efficiency and optimizing resource allocation. Through data sharing, precise supervision, service optimization, and expectation guidance, we transformed "intangible credit" into "tangible momentum" for service development.
First, we made good use of credit data. We focused on breaking down information silos and comprehensively improving Credit Data Quality. By the end of 2025, a total of 15.46 billion pieces of credit information on various business entities had been collected, with 12.27 billion pieces of data shared across departments. Through the formulation and implementation of national standards such as the "Requirements for Enterprise Credit Data Items," we have not only accurately outlined the credit profiles of enterprises but also promoted the widespread application of credit data in areas such as financial lending and government services, effectively reducing institutional transaction costs.
Second, Credit Risk Classification and Supervision. We have implemented enterprise credit risk classification management for more than 64 million enterprises nationwide, achieving a problem detection rate of over 85% for high-risk enterprises and "no interference" for low-risk enterprises. At the same time, 14,900 seriously dishonest enterprises have been included in the "blacklist," and the problem of overdue payments by large enterprises has been identified and addressed through annual report data analysis, achieving a balance between leniency and severity and targeted policy implementation.
Third, Optimizing Credit Services. We have implemented a three-year action plan for credit improvement, launching activities such as "Annual Report Service Month" and "Credit Repair Service Year." By the end of 2025, credit repair had been completed for 45.79 million business entities, and over 18 million business entities had received guidance on compliant operations. This "service-integrated regulation" model enhanced the sense of gain for business entities and effectively stimulated their vitality.
Fourth, we leveraged the guiding role of credit. Credit levels are an important indicator reflecting the health of the macroeconomy. We continuously promoted the construction of a credit system for business entities, resulting in 19 innovative pilot achievements across 6 categories. We compiled and released the China Enterprise Credit Index, which reached 162.66 in 2025, an increase of 3.89 from the previous year, confirming the overall improvement in the credit level of Chinese enterprises and reflecting the strong endogenous driving force of the economy.
In 2026, we will continue to deepen credit regulatory reform, continuously improve the accuracy and effectiveness of regulation, actively expand credit application scenarios, promote the aggregation of credit elements towards high-quality enterprises, and make "knowing credit," "abiding by credit," and "using credit" a firm consensus among all types of business entities.
That concludes my presentation. Thank you.
2026-02-05 10:56:33
Jia Huili:
One last question.
2026-02-05 10:57:02
A reporter from China National Radio (CNR) asks a question (Photo by Xu Xiang)
Reporter from CNR:
Standards play a fundamental role in international trade and industrial cooperation. Could you please introduce the progress of internationalization efforts regarding standards, and how to further promote more Chinese standards to "go global" and contribute to high-level opening-up? Thank you.
2026-02-05 11:02:57
Liu Hongsheng:
Thank you for the question. I will answer it. The Central Economic Work Conference listed "steadily advancing institutional opening-up" as a key task for this year's economic work. Standards, as a global "common language," are an important component of institutional opening-up. In 2025, the State Administration for Market Regulation (SAMR) served high-level opening-up through standards interconnection and interoperability, with key achievements in three aspects:
First, it opened up two-way channels, promoting the coordinated development of standards "bringing in" and "going out." Regarding "bringing in," we revised and issued the "Administrative Measures for Adopting International Standards," emphasizing "precise adoption" and "efficient transformation," accelerating the conversion of international standards into domestic standards. By the end of 2025, my country's overall international standard conversion rate had reached 88.9%, with 1,510 international standards converted throughout the year. The conversion rate in fields such as culture and meteorology reached 100%, while the conversion rate in fields such as aviation, building materials, and machinery exceeded 90%. Regarding "going out," in 2025, in fields such as new energy, traditional medicine, and brain-computer interfaces, China led the formulation and release of 285 ISO and IEC international standards, a year-on-year increase of 26.7%. In fields such as biotechnology, artificial intelligence, and industrial networks, 505 international standard proposals were submitted to ISO and IEC, a year-on-year increase of 15.8%.
Second, it built language bridges, allowing Chinese standards to reach the world. In 2025, we deployed 1,176 foreign language versions of standards in areas such as the "new three types" (new energy vehicles, new industrial vehicles, and new energy equipment) and large-scale complete sets of equipment. In fields such as artificial intelligence and construction machinery, we released 441 foreign language versions of standards. We systematically deployed four special actions for the foreign language versions of standards: BeiDou navigation, intelligent manufacturing, cybersecurity, and the Belt and Road Initiative. Leveraging platforms such as the China International Import Expo, the China-Arab States Expo, and the Qingdao International Standardization Conference, we conducted special promotions of foreign language versions of standards, making Chinese standards achievements "clear at a glance and readily usable," allowing Chinese wisdom to transcend mountains and seas and connect China with the world.
Thirdly, we expanded the radius of cooperation and deepened international cooperation. In 2025, we signed multiple standardization cooperation documents with key countries, reaching a total of 130 agreements with 75 countries and organizations. We successfully hosted the first Shanghai Cooperation Organisation Standardization Cooperation Conference and the 8th Hongqiao International Economic Forum Standards Sub-Forum. The Belt and Road Initiative standardization cooperation network is becoming increasingly dense, and the "circle of friends" for standardization cooperation is constantly expanding.
Next, the State Administration for Market Regulation will, in conjunction with the needs of the Hainan Free Trade Port and Free Trade Zone construction, promote pilot projects for standards-based institutional opening-up, invite international experts to participate in the construction of my country's standards system, increase the supply of foreign language versions of standards in key areas, and cultivate more compound talents who "understand standards and are proficient in international affairs." This will support high-quality Belt and Road Initiative cooperation and international trade, contribute Chinese solutions to the improvement of the international standards system, and write a Chinese answer to "Chinese standards leading opening-up." That concludes my presentation. Thank you.
2026-02-05 11:03:15
Jia Huili:
That concludes today's press conference. Thank you to all the speakers and media friends for your participation. See you next time.
2026-02-05 11:03:48

















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